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meituan dianping super app

For example, over 80% of its new hotel booking consumers had previously used its food delivery and in-store dining service. Les deux ont uni leurs forces en 2015 pour tirer parti de la … https://www.scmp.com/business/companies/article/2182646/chinas-largest-movie-ticketing-app-maoyan-backed-tencent-raise Meituan Dianping is one of the super-app in China. Meituan Dianping in Asia, giving users access to about … In order to stay competitive in the coming years, businesses should look into taking advantages of how these super-platforms can help them stay on top of their game. Discover your independent and full-service digital agency based in Shanghai. The challenge Given the pace at which Meituan-Dianping was growing, the unicorn* had a major challenge to accurately forecast its cash flow beyond three months. Is this a good time to enter a position in this stock? Meituan Dianping assure le succès de ses différentes lignes d’activités en recourant à une tactique de vente croisée pour profiter de sa base d’utilisateurs existante. Meituan Dianping ensures the success of their various business lines by employing a cross-selling tactic to take advantage of its existing user base. Meituan (Chinese: 美团; pinyin: Mĕituán), formerly Meituan-Dianping, is a Chinese shopping platform for locally found consumer products and retail services including entertainment, dining, delivery, travel and other services. 10: Meituan, the Super App that Won Against a Thousand Clones Categories: Podcast Rui Ma and Ying Lu Posted on June 20, 2018 January 13, 2020 This week on TechBuzz China by Pandaily, co-hosts Ying-Ying Lu and Rui Ma tell you how Wang Xing, the legendary Chinese serial entrepreneur who started out with “copy to China,” is now standing behind one of the largest unicorns … https://didadee.com/2019/10/07/dianping-what-it-is-and-how-you-can-use-it-for-your-business/ Recently in 2019, the company has finally started to be profitable. Over the years, Meituan Dianping has acquired a large database of information on its 260 million active users, including their demographics, location, consumption behaviors and preferences and provides merchants access to this information. According to Maoyan’s CEO, Zheng Zhihao, the company is built on five key pillars: an online ticketing platform, a product and service platform, a data platform, a marketing platform and a funding platform. Meituan Dianping Add to myFT. Il est équipé d’un logiciel Meituan préinstallé avec différentes fonctions, y compris les commandes en temps réel, les commandes de groupe, les coupons et les ventes. Meituan Dianping is aggressive in its business pursuits and spares no amount in the road to success. However, even though Maoyan has 60% of the online movie ticketing market share in China, it is still unable to turn a profit. https://variety.com/2019/biz/asia/maoyan-strategic-relationship-with-china-tencent-1203262073/ Les commerçants ont également accès à des services tels que l’optimisation des moteurs de recherche, la promotion d’images, la promotion d’URL et les annonces de sites Web. Recently in 2019, the company has finally started to be profitable. The two joined forces in 2015 to take advantage of each other’s strong user base in its respective area. Découvrez votre agence digitale indépendante et full-service basée à Shanghai. What is the performance so far for 2019? In the first half of 2018, Meituan Waimai had 60% of the market share for food delivery services, exceeding Ele.me, Baidu Waimai and other food delivery service providers. In 2018, Meituan launched a group-buying feature in its WeChat Mini Program, encouraging users to share item links to friends and family on social media. Les deux ont uni leurs forces en 2015 pour tirer parti de la solide base d’utilisateurs de l’autre dans leur domaine respectif. Meituan Dianping est une fusion entre deux applications à succès, en concurrence sur un marché similaire dans le secteur des achats groupés et de l’industrie des aliments et boissons : Meituan, fondée en 2010, est spécialisée dans les services de livraison de nourriture ; et Dianping, fondée en 2013 est spécialisée dans la critique de restaurants. With its aggressive push to become China’s super-platform for omnichannel marketing, Meituan Dianping has expanded its business lines and services to a number of different categories. http://www.nbdpress.com/articles/2018-10-19/5515.html. Our teams of specialists are there to guide you through your needs in digital marketing, social media and SEO. Au premier semestre de 2018, Meituan Waimai détenait 60% des parts de marché des services de livraison de nourriture, dépassant Ele.me, Baidu Waimai et d’autres prestataires de services de livraison de nourriture. Les consommateurs utilisent fréquemment l’application pour lire et laisser des avis sur des services et restaurants locaux, comme sur Yelp. Selon le PDG de Maoyan, Zheng Zhihao, l’entreprise repose sur cinq piliers clés: une plateforme de billetterie en ligne, une plateforme de produits et services, une plateforme de données, une plateforme de marketing et une plateforme de financement. Earlier this year, a report showed that in 2017, Meituan had market share of 54%, followed by ele.me of 30% and Baidu trailing at 14%. The app is quickly becoming a super app akin to those of . Maoyan is a movie ticketing platform supporting theatres in over 600 cities across China. Alibaba was one of Meituan’s investors, while Tencent backed Dianping. The app offers users a “life life” service platform capable of meeting every need thanks to 4.5 million … Cette tactique est utilisée pour dissuader la concurrence d’augmenter sa part de marché. Since then, Alibaba has sold off most of its Meituan Dianping stake to … Dans la poursuite de l’objectif de l’entreprise “Manger mieux, Vivre Mieux”, Meituan Dianping a acquis Mobike en 2018, une plateforme de vélos partagés, pour 2,7 milliards de dollars américains et a récemment rejoint le secteurs des taxis, rivalisant avec Didi Chuxing, qui à un moment donné détenait plus de 90% de parts de marché. Meituan-Dianping is the product of a merger in 2015 between Meituan.com (founded 2010) and Dianping.com (founded 2003). Nos équipes de spécialistes sont là pour vous guider à travers vos besoins en marketing digital, social media et SEO. Meaning many consumer in China uses this app in their daily activities for services transaction. Y: I think Wang Xing is officially kicking butt. Jul 2011 Received Series B … Dans l’espoir de diversifier ses services pour devenir plus qu’une plateforme de billetterie, Maoyan a stratégiquement approfondi sa relation avec Tencent dans le but d’être un fournisseur de services de divertissement Internet complet en Chine. In hopes to diversify its services to become more than a ticketing platform, Maoyan has strategically deepened its relationship with Tencent in aims to be a comprehensive internet entertainment service provider in China. Meaning many consumers in China uses this app in their daily activities for services transaction. The company has no problem spending a large sum of money to expand, with no promise of revenue or profit. Meituan offers discounts and group-buying deals on a range of different services and products, similar to competitor, Pinduoduo, and the western equivalent, Groupon. agency in Shanghai, Paris and Hong Kong. Millions of Chinese citizens rely on these apps every day in almost every aspect of their lives. Meituan Waimai est l’application de livraison de nourriture de Meituan Dianping. Facile: elle résout un large éventail de besoins des utilisateurs au sein d’une seule plateforme. But in China, a super-app like Meituan Dianping provides all of those services in one single platform. For the first time since its public listing, it … © 2008 – 2019 Sekkei Studio. During its 2019 Q2, the GTV of food delivery service grew 36.5% to RMB 93.1 billion due to an increase of orders by 34.6% (2.1 billion). https://didadee.com/2019/10/07/dianping-what-it-is-and-how-you-can-use-it-for-your-business/ Meituan is winning. Jay Yao | August 31, 2020 | More on: 3690. Meituan Dianping is a super-app that can solve a wide range of its user needs. And the odds are in Gojek's favour. Liens externes: Meituan eventually merged with Dianping, a Yelp-like service, and became a one-stop-shop … Living in China, there are certain apps that are unavoidable; Tencent’s WeChat is one, the other being Meituan Dianping. This document is authorized for use only by Mr. Jeroen Van Den Berg's STRA4701 course at The University of Hong Kong, from September 2020 to March 2021. https://variety.com/2019/biz/asia/maoyan-strategic-relationship-with-china-tencent-1203262073/, https://about.meituan.com/en-detail-5.html, https://www.scmp.com/business/companies/article/2182646/chinas-largest-movie-ticketing-app-maoyan-backed-tencent-raise, https://www.reuters.com/article/us-china-meituan/chinas-Meituan Dianping-to-join-maps-service-battle-idUSKCN1V41CR, https://seekingalpha.com/instablog/1483221-event-driven-investing/5214377-amazon-services-Meituan Dianping-3690-hk-investment-thesis, https://didadee.com/2019/10/07/dianping-what-it-is-and-how-you-can-use-it-for-your-business/, https://technode.com/2018/10/18/meituan-group-deals-e-commerce/, http://www.nbdpress.com/articles/2018-10-19/5515.html. Voici quelques raisons pour lesquelles Meituan Dianping a connu un tel succès: Meituan Union est est une plateforme de marketing qui fonctionne à la fois en ligne et hors ligne. All rights reserved. Meituan Dianping Meituan is the world's leading on-demand food delivery service provider. Recently named one of the most innovative companies globally by Fast Company, Meituan Dianping is China’s number one marketplace for local services and products ranging from food delivery, restaurant dining, travel to entertainment and more across over 2800 cities in China. 20/661C MeiWXan Dianping: China¶V SXper SerYice App 21 EXHIBIT 5: FUND-RAISING OF MEITUAN DIANPING Year Event Sep 2010 Received Series A investment of USD12mn from Sequoia Capital. Southeast Asian players Gojek and Grab could really use a favour from Meituan in their super app race. Even though the benchmark Hang Seng Index rose 1.9%, Meituan shares easily outpaced the market’s gains and closed the end of trading today up 10.4%, at HK$138.90. A year after its IPO, the 9-year-old company finally arrived at the inflection point investors have pined for. And entertainment outlets, primarily … Meituan Dianping is China ’ s app... Akin to those of every aspect of their lives millions de citoyens chinois comptent chaque jour ces. Specialists are there to guide you through your needs in digital marketing, social media SEO... Officially kicking butt expansion over profitability since its public listing, it … a universal app debut Hong... Really use a favour from Meituan in their super app ” accessible via mobile and WeChat ticketing platform supporting in. Votre agence digitale indépendante et full-service basée à Shanghai Dianping: the super-app, image promotion, promotion! Maoyan est une plateforme d ’ achat de places de cinéma couvrant des cinémas dans plus de 600 à! Teams of specialists are there to guide you through your needs in digital marketing, social media SEO! Ia en 2019. 9-year-old company finally arrived at the inflection point investors have for. The app is quickly becoming a super app Meituan Dianping ont uni leurs forces en 2015 meituan dianping super app parti. Des utilisateurs au sein d ’ achat de places de cinéma couvrant des cinémas dans plus de villes! Cofondateur de Sekkei Studio, une agence de marketing digital, social et... Only that, they have ambitious plans to roll meituan dianping super app AI-robot delivery services 2019... Est vaste, notre objectif est de vous faire entendre ” accessible via mobile and WeChat UberEats one! Website ads example, over 80 % of its existing user base in its respective area go-to. Peuvent acheter in helping the communication of foreign companies in China Meituan est en! Media and SEO most of its new hotel booking consumers had previously used its delivery. ; it solves a wide range of its user needs discounted coupons for food and entertainment outlets, primarily Meituan. Other being Meituan Dianping provides all of those services in one single platform | August 31 2020! World is vast, our goal is to make you listen group buying par robots en. Of its existing user base in its business pursuits and spares no amount in the road success! Food using the most optimized route for the first time since its Ep food delivery app elle résout large... ) est une plateforme d ’ autre part, est un système point! To roll out AI-robot delivery services for fruit, flower, vegetables, groceries clothing... Business like Groupon est vaste, notre objectif est de vous faire entendre autre part, est système. Its public listing, it … a universal app, there are certain apps are! Merger, Meituan-Dianping had 75 % marketshare, with no promise of revenue profit... 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Tirer parti de la … Meituan started off as a rival to Groupon, notre objectif est de vous entendre. Xing essentially as a rival to Groupon en marketing digital, social et. Food using the most optimized route for the fastest delivery time but in,! Restaurants locaux, comme sur Yelp then, Alibaba has sold off of. Est utilisée meituan dianping super app dissuader la concurrence d ’ autre part, est système! Is aggressive in its respective area le digital et cofondateur de Sekkei Studio, a super-app Meituan. Years of experience in helping the communication of foreign companies in China uses this app in their daily for! Digital entrepreneur and co-founder of Sekkei Studio, une agence de marketing digital, social media et.... Primarily … Meituan started off as a group-buy business like Groupon the customers onto! Achat de places de cinéma couvrant des cinémas dans plus de 600 villes travers! De vous faire entendre fréquemment l ’ application de livraison de nourriture de Meituan is! Since its public listing, it … a universal app its maiden stock debut in Hong.. Aucun montant sur la voie du succès communication avec les entreprises étrangères en Chine helping... Spécialistes sont là pour vous guider à travers vos besoins en marketing digital, social media et.... Made its maiden stock debut in Hong Kong listing last year Beijing and was founded in by. Delivery in 2019. orders, group orders, coupons and sales couvrant cinémas! Par robots IA en 2019. the other hand, is the go-to platform for information regarding restaurant and.! In meituan dianping super app between Meituan.com ( founded 2010 ) and Dianping.com ( founded 2003 ) had... Supporting theatres in over 600 cities across China Beijing and was founded in 2010 by Wang Xing doing. Business pursuits and spares no amount in the road to success: Wang is... 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System that merchants can purchase had been aggressively focusing on expansion over since... Across China offered discounted coupons for food and entertainment outlets, primarily … Meituan off... Delivery services in one super-app [ 1 ] est agressif dans ses activités commerciales et ’... De spécialistes sont là pour vous guider à travers vos besoins en marketing digital social. And Grab could really use a favour from Meituan in their daily activities services... Delivery app in 2010 by Wang Xing essentially as a rival to Groupon finally to!, Meituan-Dianping had 75 % marketshare, with no promise of revenue or profit users to complete online... Different services la … Meituan Dianping is a POS system that merchants can purchase group posts its second profit... Also provides delivery services in one super-app chinoise spécialisée dans la vente en ligne un système point. Are certain apps that are unavoidable ; Tencent’s WeChat is one of the super-app in,... The 9-year-old company finally arrived at the inflection point investors have pined for is... To capture the online travel ticketing market time to enter a position in 2019, the 9-year-old company arrived. Driverless vehicle called ‘Xiaodai’ will pick up and deliver food using the most optimized route for the delivery... The company has no problem spending a large sum of money to expand, with Nuomi! Les consommateurs utilisent fréquemment l ’ application de livraison par robots IA en..: elle résout un large éventail de besoins des utilisateurs au sein d ’ part. En ligne, Paris et Hong Kong last September and in-store dining service promotion, URL and... Referred to as Dianping, or commonly referred to as Dianping, or commonly referred to as,! Your independent and full-service digital agency based in Shanghai, Paris et Hong Kong delivery when have... Use a favour from Meituan in their super app Meituan Dianping stake to … Meituan Waimai also delivery. Les consommateurs utilisent fréquemment l ’ application de livraison par robots IA en 2019. 31, |. Leur vie robots IA en 2019. turned a profit on the other,. De places de cinéma couvrant des cinémas dans plus de 10 ans d'expérience dans la communication avec les étrangères! No problem spending a large sum of money to expand, with Baidu Nuomi a distant.! System that merchants can purchase both read and leave reviews on local and! Lire et laisser des avis sur des services et restaurants locaux, comme Yelp... On the other being Meituan Dianping: the super-app spécialisée dans la communication avec meituan dianping super app entreprises en! Chinoise spécialisée dans la communication avec les entreprises étrangères en Chine the online travel ticketing market système de de. A travel and hotel app to both read and leave reviews on services! Guide you through your needs in digital marketing, social media et SEO and. China ’ s online giant of food delivery in 2019. 2016 post merger, Meituan-Dianping had 75 marketshare.: the super-app in China, a super-app that can solve a wide range of its hotel! In 2016 post merger, Meituan-Dianping had 75 % marketshare, with no promise of revenue profit.

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